Monday, November 1, 2010

Nine Steps to Making and Marketing Your CBT

Computer Based Training or CBT is a highly effective e-learning solution medium. A CBT can be integrated with various applications and thus proves to a very effective and appealing medium for training and educating

because of its interactive capability that allows children to practice as they learn.

Moreover, CBTs are also becoming a more viable option for corporate firms and individuals alike to impart and receive training.

There are many PC applications that come with tutorials designed in the form of a CBT. With a CBT program, the user can access the information at any location and at any time.

Developing a CBT program

Developing a CBT program is however a highly technical and skilled job. You need to go slowly and must have some basic graphic designing skills to begin. Interestingly, CBT programs can be created on a small scale too

and you dont always need a huge team to make one. And if you also want to create a CBT, follow these tips:

1. Content is primary

The main issue you need to focus on is the quality of content as that is the main ingredient which must be converted into a computer program to make a CBT interesting and appealing.

2. Focus on the audience

Online training and face-to-face learning are two different things and both need different sort of treatments. Hence, for a CBT program, you need to first identify and study the characteristics of the target audience. Only after

knowing the target audience, you would have a clear picture of what type of content including text, images, etc., must be included in the training module and what type of language should be used.

3. Right material

Be sure that the text used in the CBT is designed to meet the client's needs. This means the right sub-topics within the subject must be covered. While preparing the draft, try to give answers to questions such as the overall

time of the training, what topics are most important, or whether maps or diagrams are required or not.

Also decide whether you would like to incorporate materials such as video, audio, slides, pictures, and screen captures of software programs. In order to provide the best training, you need to have a solid grasp of the

material.

4. Prepare a rough draft

After finding the answers of all the queries, make a rough outline of the training in a form of a formal document. Try to make it in a systematic manner so that you know which page should come next. This would help to mitigate

any confusions or repetitions later.

5. Create a storyboard

On the basis of your training module, you need to create a storyboard. Make sure that the text and the images are used in the right spots and are relevant. The storyboard should layout the theme with proper focus on the

text and graphics.

For instance if you are developing a CBT for kids you would need to use bright colors, images, layout and simple text.

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